“SERVING WITH HEART”
“Serving People is the Most Important
Part of Bobby & Steve’s Auto World.”
www.bobbyandstevesautoworld.com
By Paul Esch in cooperation with
Bobby & Steve’s Auto World
©2005 Bobby & Steve’s Auto World.
All Rights Reserved.
To order now call Paul Esch at 651-501-7979
On sale for $10.00
Table of Contents
Reason for this book and introduction…………………..3
Vision, Mission, and Values ……………………………..4
Six Essential Service Principles…….................................7
Incredible Stories about Serving People……………….11
Frequently Asked Questions…………………………….17
Why We Are the Way We Are…………………………..25
Advocate Quotes…………………………………………..33
Exercises and interactive questions…………………...…34
What’s next for you?..........................................................35
Recommended Books………………….………………….36
The reason for this book
We believe in including everyone in the Bobby and Steve’s Auto World family by acting on the vision, mission and values of Bobby & Steve’s Auto World. This documents the bedrock philosophies that serve as the foundation of our “auto world” culture. It is intended to inspire and educate our team members, leaders, advocates, vendors, friends and anyone who is interested in personal, professional and leadership development. Its purpose is to focus on our first value: serving people!
Steve Alan Williams
Why is serving people the most important part of Bobby & Steve’s Auto World?
Serving people is the most important part of Bobby & Steve’s Auto World because it’s the core of our business: our team members help our advocates take care of their vehicles, we rescue them when they’re stuck on the freeway, and we help them fuel, wash and service their vehicles. We provide the best food, the best parts, the best convenience store and the best service, encouraging our advocates and enhancing their lives. Without people, there would be nothing to Bobby & Steve’s Auto World.
Bobby Alton Williams
Acknowledgements
After viewing the Bobby and Steve’s Auto World movie, Paul Esch approached us with the idea of helping us to create a book that told our story. It took a team effort to create this guidebook. Many of our leaders and team members contributed their ideas, submitted stories and answered interview questions. I am extremely proud of them and the time they put into this project. Thanks to all of them for serving so well. Special thanks to Heidi Marie Hoeft and Jared Scott Scheeler
Steve Alan Williams
